Pakistan at Hundred
The project was based on how mindshare is won by a steady stream of connected content. The initiative must therefore plan a series of outputs, each meant to reinforce what has preceded it. To achieve this goal of steady output, the initiative delivered 10 large events, as well as a stream of nearly 20 video interviews. There were two areas that could be improved: first, while events held at LUMS were both cheaper and quicker to organise, the need to diversify the venues and audiences of the policy events is understandable; second, the project needed more content in Urdu to aid accessibility. The project delivered five off-site events in collaboration with other universities. The project also conducted interviews during these events to continue to build the Pakistan@100 video library.